I read with interest one of the main page articles titled is SEO dead? at Webmaster World. I have long felt that the combination to organic search placement success was a number of many factors and not just links or code optimization. But it is interesting to read the thread of comments with some professional webmasters agreeing that SEO is dead and that social networking has become king.
Here’s my take. The typical SEO program as we used to know it, is not totally dead, but needs a refresh and new life. What we recommend is great keyword research, excellent site architecture, unique and well-written content with good use of important keywords and keywords in the cross linking of pages. We know that this is actually just good design technique, but many web designers simply do not follow these guidelines much to the chagrin of the end user. It takes time and thought to implement these components into a new site design and the consideration of organic placement needs throughout the whole process. But it does not stop there…
No real program for organic site improvement is complete without a blog to continue to build unique and on-topic content. Search engines reward interesting content that is on-topic and builds “Web Authority” over time. We know this and understand this concept. In fact it has worked for many of our customers as an overall approach for improving organic placement. In addition to blogging, we strongly recommend articles and press releases as great ways to build additional quality incoming links.
If you have time to also embrace social networking like Facebook or LinkedIn and even Twitter you can get even more traction with links and traffic activity, but it all starts with the right website and concept to market your products and services on the code side of things.
So is SEO dead? No not really, but maybe it has mutated into something better. Something that actually works to draw in web readers and engage them in ways that pure SEO did not. Content has always been king on the Web and that hasn’t changed, but where you put your efforts and budget dollars certainly has.
I have been working as a content management and Web Promotion expert for the last 5 years, as of late I have been doing a lot of freelance work . I contacted many companies and i got some projects aswell. I recently stumbled across this Is SEO Really Dead? That’s What Webmaster World Says | The Web Authority page about 2 months ago and found some useful material, so thought i’d go through my bookmarks again to see if there was any fresh content, and i’m glad I did!
I’ll give you the fact traditional SEO is on its way out… The thing is that as long as there is some kind of way to search for content there will be ways/things to tweak to your advantage… won’t be the same as it is now just as it isn’t the same as it was 10 years ago where all you needed to to was spam the keyword tag and have some hidden spammy text
Personally I hope something revolutionary comes along and trumps the search box so SEO/M any of that crap is obsolete… I’ll let you know when I come up with it.
Also… Way to flame the SEO community to get links from “SEO IS SO NOT DEAD” bloggers.