Our clients are asking for images in their social media posts. Sounds easy right, but not so fast. Here’s what I’ve learned and wanted to share it with you.
For HootSuite users it is easy to add an image to LinkedIn, Facebook, and Google+. You just open the writing panel, click the paperclip and then browse to the image you want to save. But what about when you are doing bulk loading and scheduling using a spreadsheet or when you are wanting images in Twitter?
Bulk Loading
You cannot add an image using the bulk load spreadsheet method in HootSuite. So if you want images, you will have to bulk load your updates and then manually go to each social media account and edit your post manually and add your image. Not so simple, but not so hard either.
Twitter
For Twitter, your content will need to be only about 10 to 15 words and if you have a link to shrink, know that the link will take up character space and so will the image. We are trying to stick with about 10 words or so.
You still have to do the manual upload of images and may need to rewrite or edit your post to have it once the image is in to be within character count.
Notes
All images you add to Facebook have to be under 5 mb. A good rule of thumb is that an image compressed for the web and no bigger than 600 pixels wide with a resolution of 175 dpi will meet this 5 mb criteria.