Author: Nancy McCord

That’s right, we’re firing you Blogger. Frankly, you should take note of this post. For sites that have complex custom blog templates and are using Blogger custom FTP, the issues with blog post publishing are getting so bad that we are migrating many of our clients to WordPress.

Here’s a real world example:

Stern Environmental Group has a complex blog design. It is done in compliant CSS and using Blogger to FTP the posts to the www.SternEnvironmental.com/blog. In the last two months we have had nothing but trouble since our client’s new template was installed.

At first, we thought it was an issue of too many labels. One of our blog writers created a new label for nearly every post. We took time to clean up the labels and instituted a new procedure where labels were predefined for the writer. Still we had publishing problems and they were getting progressively worse.

This past week, even after Blogger had fessed up that their new update had impacted sites like this one with complex templates, and that they said they had corrected the problem a post from Wednesday did not appear until Friday. On top of that a post from Friday did not appear on the blog until Sunday. Mind you, I had been in to the control panel numerous times during this period trying to get Blogger to publish the posts.

In fact the problem was so bad, that the Friday morning post arrived to me via email via Feedburner, and the link to view the post online was broken; as Blogger had still not gotten its act together to publish the post. Good grief!

So, Blogger, you’re fired. Stern Environmental Group is moving to WordPress.

Click in to check out Nancy’s tip on a free application called the PPC Keyword Generator to make keyword list creation simple for Google AdWords.

Click in to check out Nancy’s tip on a free application called the PPC Keyword Generator to make keyword list creation simple for Google AdWords. Today is the post day on Web-World Watch. Tomorrow Nancy’s post will be on blog topics and found here.

I’ve found a great free application you can download that has saved me lots of time and wanted to pass it on to you. It’s called the PPC Keyword Generator.

This application allows you to enter keywords and variables in a variety of fields and then with one click generate keywords, and then with one click change the placement of the keywords in the phrase.

For example let’s say your keyword phrase was Taylor Dentist. You can make
Taylor Dentist
Dentist Taylor
taylor dentist
dentist taylor
“Taylor Dentist”
“Dentist Taylor” etc. the list goes on. You can phrase match the words and exact match them.

Previously I used to manually create these lists and then moved to an Excel application I created for my own use, but this free application is so easy to use and so fast that I prefer it now over all options.

If you are using pay per click advertising, do yourself a favor and download the PPC Keyword Generator here: http://www.highdots.com/ppc-keyword-generator/. Enjoy!