When you grab the embed code for your video, you know you click “share” first under the video, then “embed”, then “show more” and then remove the checkmark on the box show suggested videos.
Or if you already have the code in place on your site simply add ?rel=0 (that’s a zero for show none) at the end of your YouTube video link.
Super simple and fast! Here’s my own updated testing video so you can check it out.
Find out how to unattached yourself from a grabby webmaster.
You may not know it, but in my industry it is a common practice to lock in a customer to create a long term cash flow. Some webmasters will even set up accounts in their own names for services for which you are billed just to make it difficult or nearly impossible for you to leave them and thus secure payment from you in perpetuity.
I do not believe in this particular business model and have helped a number of clients break these chains, but there are some things that you can do as an educated consumer to keep from getting in this position in the first place.
1. Make sure that all accounts set up for you are in your name, tell your webmaster that all accounts must use your email, and your preferred password. By this I mean your web hosting, your email, your domain name, your Twitter account, your AdWords account, and even your Facebook Business Page.
2. Once these accounts have been set up for you, make sure they are done properly and login once so you can verify that you have ownership. Review the settings in your account to verify that you are not just invited to login to the account, but you are the registered account owner.
3. Only allow your credit card, and not that of your webmaster, to be used to pay for these accounts if there are charges. A red flag to you would be where the account is supposedly in your name, but that your credit card is not tied to the account for payment. In actuality you may just be invited to see the account but may not own it.
4. If your web designer or webmaster refuses to do number 1, 2, and 3, I would recommend that you find another resource for your services.
Remember when your accounts are in someone else’s name, you own the rights to nothing. If your Facebook Business Page is set up as a page under the account of your webmaster and you decide to terminate your webmaster, your account, you thought you owned, is lost. It is not transferable. If your hosting account is set up as a child under the parent account of your webmaster and you have a problem, the hosting agent will not speak to you as you are not the account owner.
It is unfortunate that many clients actually do not know they do not own their own accounts until there is a problem and they want to fire their webmaster. Don’t let this happen to you! It can be costly both in time and money to remediate if even possible.
Webmaster on-demand services may be a great fit for your needs.
Are you the type that buys a website, pays for hosting and then thinks you are done? Do you update your website or just think about it?
Your website should be a work in progress. It should not be a set it up and forget it kind of thing. Consider your website like a plant, for search engines to notice it, it needs regular care and feeding.
At least once a month your webmaster should look at your website traffic, check security if you are using a WordPress website, and look to build additional content to keep your site fresh.
But, do you need someone on your payroll to be your webmaster? Most likely not, unless your are running a large ecommerce operation. Here’s where webmaster on-demand services may be a perfect fit for you, and we offer them with no long term contracts or commitments.
Although we may not be the best technology match for every website, for many we are. Find out more about our webmaster services and give us a call to see if we can help you too.
Before the advent of more than 50% of searches done in the mobile arena, a website wanted to strive for about a 45 to 50% bounce rate. Now with “in the moment” searches done on mobile accounting for more than half of all Google search traffic, the time on a website is dropping fast and bounce rates increasing.
When I do a survey of a number of website we access here is a quick synopsis of bounce rates we are seeing.
e-Commerce Store 73.94%
Home Service Provider 75.48%
Software and Security 65.62%
Architectural Features 95.80%
Home Service Provider 62.26%
Real Estate Services 41.68%
Industrial Product 74.58%
Home Services Provider 75.80%
Aviation Industry 69.44%
Electrical Service 67.32%
Home Services 58.69%
Healthcare 69.13%
SEO Services 77.63%
Landscape Services 66.29%
Cosmetic Services 72.48%
The site average is 69.74% this is significantly higher than the benchmark of 46.9% that Google Analytics had shared three years ago as a global benchmark. Now it is not uncommon for sites with strong informational content and a blog to have a 70% plus bounce rate.
In fact the sites in our list that have low bounce rates also typically those that have lower traffic and do not have additional informational content on their site. They are mainly brochure-type websites focused on showcasing only their own services and do not typically have a blog.
So what do you do with this new normal of a relatively high bounce rate, and should you be concerned? Please come back to read the rest of this two part series on Wednesday.
