Here are my tips as to when you may want to consider advertising your business and services on Facebook. One, if you have a relatively low ad budget and want to test if pay per click might be a good option to grow your business, Facebook pay per click advertising is…
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Tackling a High Bounce Rate- Part Two
Dealing with a high bounce rate on your website? Here are my recommendations for what to do to try to solve the problem. First, don’t get spun up. Not every page needs to have a low bounce rate of 40% to 65%. I have found that blog posts and informational articles,…
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Tackling a High Bounce Rate- Part One
Bounce rate is determined to be high if it is over 75%, however there can be acceptable reasons for a high bounce rate, but a high bounce rate does require careful review. What is the Bounce Rate? The bounce rate is recorded for you in Google Analytics by page in…
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"Just Nancy" - adCenter - AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - AdWords Services - Search Engine Optimization - SEOOptimizing Your Organic Adwords Placement
As a professional AdWords account manager and expert in Search Engine Optimization, I do recommend that the focus of keywords be different for your website optimization versus what you use for pay per click. Personally, I like a very narrow set of very tightly targeted keywords for AdWords; as we…
