Tag: Blogs

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SEO Blogging – Top Professional Blogging Techniques

Blogging is big business but there are definitely ways to do it better than others. Here are my top tips for blogging like an SEO pro.

  1. Make sure your blog post title contains your top keywords. Sometimes even this style may be best- keyword then a hyphen then the post title. Review my blog post title above as an example.
  2. If and when you include hyperlinks in the blog post, make sure the hyperlink text (that’s the content that is underlined is keyword rich. Here’s an example: make sure to visit our website for search engine optimization pricing and our client results. I like to not only use keywords in the hyperlink, but also force the browser to open the link to a site off my blog in a new browser window. This way I will not lose the customer from my site.
  3. Make sure to use the link title field in WordPress. For the link listed above, I get even more keyword traction by inserting in the link title field the same keywords as in the anchor text. This is a simple but overlooked feature to help build keyword density in a blog post.
  4. Keyword density is important for a blog post done for SEO purposes. I try to repeat the top keyword phrase at least three times in a post done for search engine optimization purposes.
  5. Keep the blog post short and sweet and focused. The shorter your blog post, the better your keyword density will be, but don’t stuff you keywords. Remember you have to say something in the blog post too, not just string out keywords. Offer something of value to your readers.

Many people who are doing blogging for SEO do not want outbound links. Here’s were we differ on perspective. I will never link to a competitor, but I do routinely link to information rich sites so that my blog readers will get real value for following my blog. I do not feel that I am bleeding off search engine optimization capital by linking. From my perspective a blog is about linking to great informational sites on the topic you are blogging about. If you want to link and it has meaning to the blog post do it. Don’t take too hard of a line on outbound links. You want other blogs and websites to link to you right? It is a reciprocal two way street.

Another reason why you should consider the judicious use of quality information rich out going links is that Blogger has targeted as “spam blogs”, blogs that mainly link back to one website over and over. It may be a better long term “Google Tactic” to spice up your links so Google will not perceive your blog site as a “spam blog” site.

Got any other great SEO blogging tips you want to share? Add them by clicking comments below.

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Great Blog Writing on a Tough Topic

One of our writers has taken on a tough topic and has turned lemons into lemonade with it. The website is a sell your silver to us site. The blog is all about selling your silver, silver trivia, and silver tips. Well, at least that’s what we’ve made it.

I have to say as a blogger and managing eight writers with nearly 100 blog posts a week on a wide variety of blogs this blog stands out. We’ve had several writers on this blog previously and the writers seem to tire of the topic quickly or run out of items to blog about, but not this writer. In fact, I personally even look forward to reading his posts myself.

On tough topics, ones that there simply is not enough to say, or ones that you feel like you have beaten to death, sometime a fresh perspective makes all the difference. What this writer has done has been to create interesting stories on silver and silver related topics weaving in keyword density in a very smart way and ending the post with a push back to the website to actually sell your silver there.

Here are just a few of the topics this writer has written on recently:

  1. Tale of King Dog Silver
  2. Silver Greek Phoenix
  3. The World’s Largest Silver Coin
  4. The 7th China International Silver Conference

You can review the full blog at Silver for Cash. So if you have a dry topic, one that needs a special touch, contact me and I will see if this writer can work his magic for you too!

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Are Blogger and Google Locking Down Your Blog?

This is a very good reason to be using WordPress, Blogger and Google have just started to lock down Blogger.com blogs. Here’s the situation… We’ve been blogging for an e-commerce store for more than three years. Posts are newsy and then usually point back to his website where people can buy the product we blog about.

Just this past week, Blogger/Google locked the blog. They called it a “spam blog”. Their criteria was that as all links pointed to one website, it was most likely a spam blog – NOT! We have had to request a personal review of our blog and our blog is locked for publishing until this review is performed. There is no information on how long the review will take and when this will happen.

Now the notes from Blogger/Google were nice, but the blog is locked down until Blogger/Google decides to turn us back on again. This is a great reason to be using WordPress on your own server. You will never be locked down, shut out, or unable to post to your blog when you control your own platform. Or for that matter explain that your blog is not a spam blog.

There are some good reasons why you would want to use www.Blogger.com for your blog platform.  However if you choose Blogger when you have a viable WordPress alternative, you may be letting Blogger and Google dictate what you can post and where you can link.

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Tips for Crafting the Perfect Blog Post Title

This is an art, yet something that you can learn to be proficient at easily for your own blog with a bit of practice. The best blog post titles are ones that catch your eye in a feed reader and entice you to click in. You’ve got just seconds to make an impression and if the feed reader being used only shows post titles (like mine does on MyLive), your post title absolutely has to hit the mark.

My two top tips for blog post titles:

1. Word your blog post title as you would a Google search query. Here are a few examples:  What is SEO?, Best Organic Search Engine Optimization, you get the gist – use keywords in the title and even consider using a question format. This type of format gets excellent results on search engines in the organic results.

2. Create a shock factor or spark reader curiosity – I always click into the blog post that is titled with an eye catching phrase. Here’s one I just found on my feed reader for the Merjis blog: Recession – Killing Me Softly, from Matt Cutts blog: How Many Links Per Page (who wouldn’t want to know what Google says about links?), or from the Blog Tutorials Blog: Launching a Blog? Do It With a Bang.

Your blog post title is key and should reflect the content of your blog post, so make sure it is crafted to work for you on search engines AND to entice readers to click in.