Skip to content
The Web Authority

Smart Digital Marketing, Real Business Results – McCord Web Services

  • About
  • Services
  • Get Our Posts by Email
  • About
  • Services
  • Get Our Posts by Email
  • AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - AdWords Services - Google Ads - Google Ads Consultant - Google Ads Services - Google AdWords

    Google Changes the Definition of Average Position Part Two

    November 21, 2018 - By Nancy McCord

    Continued from Monday. As noted in the announcement, Google rolled out new column sets you can turn on to get a better idea of your new “Average Position” based on their new definition of what Average Position now means to them. These new items are: Impr. (Absolute Top) % – the…

    Continue Reading

    Related Posts

    Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 

    June 3, 2026

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026
    AI's Impact on PPC Marketing Strategies and Google Ads

    The Unexpected Impact of Old Web Pages on AI Search and Ad Results

    May 20, 2025
  • AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Services - Google AdWords

    Google Changes the Definition of Average Position Part One

    November 19, 2018 - By Nancy McCord

    On November 6, 2018 Google announced a “change” to Average Position in Google AdWords or Google Ads. The full announcement can be found online.  I have been a Google Partner and Certified AdWords Professional for years. I have studied and passed numerous certification exams, nearly from the time that Google…

    Continue Reading

    Related Posts

    Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 

    June 3, 2026

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026
    AI's Impact on PPC Marketing Strategies and Google Ads

    The Unexpected Impact of Old Web Pages on AI Search and Ad Results

    May 20, 2025
  • AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Services - Google AdWords

    How to Stop Others from Using Your Trademark on Google Ads

    November 14, 2018 - By Nancy McCord

    If you are a trademark owner, understand that Google Ads wants to help you control who can show ads that contain your trademark. Google Ads has a form that you complete as the trademark owner.  Using this form, you will need to prove to Google that you are the registered…

    Continue Reading

    Related Posts

    Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 

    June 3, 2026

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026
    Google Ads Experts - Answering the Hard Questions

    Why is Google Ads Not Spending My Full Daily Budget?

    July 9, 2025
  • AdWords Consultant - Google Ads Consultant

    Google Ads Remarketing for Search Demystified

    October 31, 2018 - By Nancy McCord

    Just because you want to target website visitors in the search results using Google Ads remarketing for search (RLSA) – you may not be able to. Google sets a threshold of needing over 1,000 remarketing cookie sets in a 30 day period to show remarketing for search ads. For many…

    Continue Reading

    Related Posts

    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    Google Ads Experts - Answering the Hard Questions

    Why is Google Ads Not Spending My Full Daily Budget?

    July 9, 2025
    AI's Impact on PPC Marketing Strategies and Google Ads

    The Unexpected Impact of Old Web Pages on AI Search and Ad Results

    May 20, 2025
 Older Posts
Newer Posts 

Website Links

  • 1. Website
  • 2. Advertising
  • 3. Certifications
  • 4. Partnerships
  • 5. Visibility
  • 6. Agency White Label

Our Recent Posts

  • Jun 17, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
  • May 06, 2026 How to Make Industrial & Technical Content Stand Out
  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
  • Mar 21, 2026 Introducing Our Customer Referral Program

Post Categories

Our Blog Archive

Share Our Content

© 2026 McCord Web Services LLC. All Rights Reserved.
Graceful Theme by Optima Themes

Article Archive

Post Categories

Website Links

  • 1. Website
  • 2. Advertising
  • 3. Certifications
  • 4. Partnerships
  • 5. Visibility
  • 6. Agency White Label