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  • Be Prepared for the Sunset of Google Analytics in 7/2023
    AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Management Pricing - Google Partner

    What Your Google Ads Manager Wants You to Know About the Cookieless Future

    June 9, 2022 - By Nancy McCord

    July 2023 is coming sooner than you think. Do not be unprepared for the important changes that are coming in how Google Ads tracks conversions. Failure to take this seriously will impact your advertising, costs, the ability to measure the successes from your Google Ads advertising investment and may even…

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    McCord Web Services is a Google Partner and a Certified Google Ads Professional

    The Grocery Store Effect: Why Static Google Ads Budgets Silently Destroy Your ROAS

    September 16, 2026

    Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 

    June 3, 2026

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026
  • July 1, 2023 is the sunset date for UA or Universal Analytics.
    Google Ads Manager - Google Ads Services - Google AdWords - Google Analytics - Google Partner - News & Trends

    Privacy Changes Drive Google to Sunset Universal Analytics in Favor of G4

    April 6, 2022 - By Nancy McCord

    Google has announced that it will sunset the popular web traffic analytics tool called Universal Analytics in favor of G4 Analytics on July 1, 2023. Why is Google making this change? With the changing needs for privacy, Google has decided that it is time for everyone to get onboard and…

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    Related Posts

    McCord Web Services is a Google Partner and a Certified Google Ads Professional

    The Grocery Store Effect: Why Static Google Ads Budgets Silently Destroy Your ROAS

    September 16, 2026
    McCord Web Services is Your Trusted Partner

    Why Static Ads Accounts Die: The Business Case for Incremental Google Ads Budgets

    August 26, 2026
    Digital Marketing and Microsoft Ads Account Suspensions

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune

    June 17, 2026

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  • Sep 16, 2026 The Grocery Store Effect: Why Static Google Ads Budgets Silently Destroy Your ROAS
  • Aug 26, 2026 Why Static Ads Accounts Die: The Business Case for Incremental Google Ads Budgets
  • Aug 05, 2026 The McCord Web Touch: Why Professional Stewardship Beats the Automated Illusion of Strategic Growth
  • Jul 29, 2026 Navigating the Shift: How Intent, Context, and AI are Redefining Search Optimization
  • Jul 01, 2026 The Content Marketer’s Dilemma: Why Lazy AI Fails SEO, and How We Fixed It
  • Jun 17, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

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Recent Posts

  • The Grocery Store Effect: Why Static Google Ads Budgets Silently Destroy Your ROAS
  • Why Static Ads Accounts Die: The Business Case for Incremental Google Ads Budgets
  • The McCord Web Touch: Why Professional Stewardship Beats the Automated Illusion of Strategic Growth
  • Navigating the Shift: How Intent, Context, and AI are Redefining Search Optimization
  • The Content Marketer’s Dilemma: Why Lazy AI Fails SEO, and How We Fixed It
  • The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
  • How to Make Industrial & Technical Content Stand Out
  • Fewer clicks, More Revenue: Winning The Zero-Click Era

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