Tag: Web Design

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Google is Serious Your Having a Mobile Optimized Website

Smartphone Use is Skyrocketing for Searches
Smartphone Use is Skyrocketing for Searches

Google is serious about forcing you to address smartphone compatibility on your website. In fact if you do not design now to accommodate smartphones Google is now actually lowering your Google AdWords Quality Score for your landing page. Now there is an even bigger penalty in Google Mobile Search.

On the Google blog recently, Google showcased how it will now be tagging results in the mobile search results showing when a site is using a tool like DudaMobile or other service that simply redirects a user to the home page of a website and not the page mentioned in the actual search results.

That’s a huge black eye and sure to now kill any mobile traffic for sites that are not properly serving up mobile optimized content. With Google predicting that smartphone searches will eclipse desktop and tablet searches this year, Google is getting serious about search quality for smartphones and putting the bite on sites that don’t design accordingly.

You can read the full article from the Google blog and see a large photo of the return in the results red flagging sites that are not mobile responsive and redirect mobile users to the site home page not the real content.

Make sure that you read the details of what Google is now revealing on their best practices for websites and how to serve and design websites that are responsive as surely Google will be penalizing sites in the future that do not adhere to their best practices.

If you need a responsive website, I invite you to check our service offerings.

– See more at: http://www.mccordweb.com/weblogs/2014/06/10/google-is-serious-about-smartphone-compatibility/#sthash.bpyFbXHh.dpuf

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When Does Your Website Need Professional Help?

What gets the thumbs up from search engines?
What gets the thumbs up from search engines?

Here are several indicators that you need serious professional help:

1. Your daily website visits are under 10 a day.

2. When you search for your website under your business name or domain name, you don’t even appear on Google.com.

3. You’ve been blogging for a year but your inbound link numbers are still under 500.

4. Your bounce rate is in the 90 to 80% level.

5. You feel like you have great content but your phone is not ringing.

You’ve got a visibility problem! Although you may be doing many of the right things, you may not be doing them well, doing them consistently, or doing them with a cohesive strategy. That’s when having a second pair of eyes to review your website, your social media activity, and your content can be of value.

I’ve just finished a review just like this for a client this past week and routinely help clients to understand where they’ve gone wrong, what they need to continue doing, and what they need to do more consistently.

You can get concrete help for these difficult visibility issues. Find out how we can help you and the types of visibility review services we provide.

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New Responsive Web Design Services

Image showing how a responsive site resizes to fill the device screen.
Image showing how a responsive site resizes to fill the device screen.

Are you looking for a skilled web designer with SEO know-how and quality, unique website content that sells your services while communicating authority, transparency and building trust? If so, we may be the perfect match for your needs.

With over thirteen years of experience in web design, our new Quick Launch program that provides responsive websites (sites that look good on desktops, tablets, different sized screens, and smartphones alike) gives you the professional web presence you need for today’s world.

Our websites supply the look and feel that is popular with users today and a good match for search engines. We use HTML5 and CSS for our Quick Launch Designs.

Our strength is our in-depth authoritative content with a strong focus on keyword usage and wording that conveys transparency and confidence to your website visitors. Your new responsively designed website can become a lead generating tool that brings you new business and prospects.

Prices for a 5 page website start at $1,850 and includes 5 pages of content free. Find out more about this new service on our website.

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Best Practices for Adding a Mobile Version Website

Google’s been pretty frank with webmasters in that it wants sites in its index to offer the best experience for all users and that means for mobile users too. In the algorithm that racks and stacks website, Google is looking to supply the very best site and one that is optimized for the viewing device.

That means if you do not have a mobile optimized website, you could be losing big traffic and big placement in the months to com. With smartphone use skyrocketing and mobile search activity eclipsing desktops and tablets, what’s a savvy website owner to do?

1. Move to a responsive website design. If you are looking to upgrade your website design, make sure you are planning for the future by embracing a responsive site design. This means that code that renders the page renders different page layouts based on the size of the device screen. Using JavaScript and Cascading Style Sheets (CSS) the same exact content seen with a desktop is automatically reformatted to fit the screen of a smaller device.

2. If you cannot or will not move to a responsive website design for budget reasons or your site is still not “old” or “tired” then make sure that you are using a mobile site “bandaid” tool. Use something like www.DudaMobile.com to create a mobile friendly design for your website now. If you do this, make sure to watch this video from Google’s Matt Cutts to follow Google’s best practices.